{"id":836,"date":"2013-10-19T14:51:10","date_gmt":"2013-10-19T19:51:10","guid":{"rendered":"http:\/\/www.tonybeshara.com\/blog\/?p=836"},"modified":"2013-10-19T14:51:10","modified_gmt":"2013-10-19T19:51:10","slug":"but-i-never-heard-of-that-firm","status":"publish","type":"post","link":"https:\/\/www.tonybeshara.com\/blog\/but-i-never-heard-of-that-firm\/","title":{"rendered":"&#8230; &#8220;but I never heard of that firm!&#8221;"},"content":{"rendered":"<p>I know it sounds a bit odd, but we hear this a lot from candidates when we get them in interview&#8230; they communicate the idea that they&#8217;re not interested in the client we have gotten then an interview with because they never heard of the firm. What&#8217;s even worse is that they don&#8217;t make an effort to interview well because they somehow think that because they have never heard of the company, the company can&#8217;t be any good&#8230;This is especially the case when a candidate has been in a particular line of business for a number years and think they &#8220;know everybody,&#8221; so this new company they never heard of can&#8217;t be any good&#8230;<\/p>\n<p><strong>This idea simply doesn&#8217;t make any sense&#8230; but lots of things people believe doesn&#8217;t make sense<\/strong> . There are 7.5 million business establishments in the United States&#8230; no one knows all &#8230; or even most of them. There are boatloads of guys and gals who made a lot of \u00a0money with firms hardly anyone ever heard about&#8230;<\/p>\n<p>I&#8217;ll never forget trying to get a candidate an interview a number of years ago with a small company, no one had ever heard of&#8230;<strong> Netscape<\/strong>. The candidate refused to go because he had never heard of the company. The second candidate I approached actually got hired and became a multimillionaire because of the stock he earned going to work for this start-up&#8230;<\/p>\n<p><strong>So don&#8217;t let your knowledge or lack of knowledge of an organization stand in the way of an interview&#8230;<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I know it sounds a bit odd, but we hear [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>... &quot;but I never heard of that firm!&quot; - Tony Beshara Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.tonybeshara.com\/blog\/but-i-never-heard-of-that-firm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"... &quot;but I never heard of that firm!&quot; - Tony Beshara Blog\" \/>\n<meta property=\"og:description\" content=\"I know it sounds a bit odd, but we hear [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.tonybeshara.com\/blog\/but-i-never-heard-of-that-firm\/\" \/>\n<meta property=\"og:site_name\" content=\"Tony Beshara Blog\" \/>\n<meta property=\"article:published_time\" content=\"2013-10-19T19:51:10+00:00\" \/>\n<meta name=\"author\" content=\"Tony Beshara\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tony Beshara\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.tonybeshara.com\/blog\/but-i-never-heard-of-that-firm\/\",\"url\":\"https:\/\/www.tonybeshara.com\/blog\/but-i-never-heard-of-that-firm\/\",\"name\":\"... \\\"but I never heard of that firm!\\\" - Tony Beshara Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.tonybeshara.com\/blog\/#website\"},\"datePublished\":\"2013-10-19T19:51:10+00:00\",\"dateModified\":\"2013-10-19T19:51:10+00:00\",\"author\":{\"@id\":\"https:\/\/www.tonybeshara.com\/blog\/#\/schema\/person\/813ec2a09af1cf80ff4eb6d4386ac9b1\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.tonybeshara.com\/blog\/but-i-never-heard-of-that-firm\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.tonybeshara.com\/blog\/but-i-never-heard-of-that-firm\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.tonybeshara.com\/blog\/but-i-never-heard-of-that-firm\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.tonybeshara.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"&#8230; &#8220;but I never heard of that firm!&#8221;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.tonybeshara.com\/blog\/#website\",\"url\":\"https:\/\/www.tonybeshara.com\/blog\/\",\"name\":\"Tony Beshara Blog\",\"description\":\"Job Search Solutions\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.tonybeshara.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.tonybeshara.com\/blog\/#\/schema\/person\/813ec2a09af1cf80ff4eb6d4386ac9b1\",\"name\":\"Tony Beshara\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.tonybeshara.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/2997977d9f4c9419ddf13ee381c8bb2c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/2997977d9f4c9419ddf13ee381c8bb2c?s=96&d=mm&r=g\",\"caption\":\"Tony Beshara\"},\"description\":\"Tony Beshara is the owner and president of Babich &amp; Associates, established in 1952, and the oldest placement and recruitment service in Texas. 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