…numbers tell

We’ve addressed in previous entries that people love stories. Stories sell! But if stories sell, numbers tell! People love to see and hear numbers. Job seekers who know how to use numbers to their advantage in their cover letters, on their résumés and especially in their interviews, always have a phenomenal advantage. People always sound more authoritative and sure of themselves when they use numbers to demonstrate their successes. This is especially true when it comes to any individual impact on increase in revenue and/or profits or decrease in overhead.
Getting in the habit of “proving” your success with the stories you tell in the interviewing process with numbers really sets you apart from others. It’s one thing to say in the interview that “I am/was a really good performer.” It’s another thing to state, “I am/was a really great performer because:
• “I decreased bad debt 35%.
• “I was 130% of sales quota this year, 125% last year, and 150% the year before that.
• “I decreased shrinkage 28%.
• “I was able to decrease payroll costs by 10% while increasing production 7%.
• “I saved the company $123,000 in inventory costs.”
I’m sure you get the idea by now. You can even combine stories and numbers by explaining in this story how the numbers were reached. People will remember your story better when it’s reinforced by numbers. When you have the numbers on your résumé they often lead to great stories.

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